Hello! I’m George. I take products from zero to launch, with everything in-between.
FEATURED WORK
DORIAN
Creating a goal system to drive deeper fan engagement with UGC games
DORIAN
Adding an agentic AI layer to a web-based creator tool
ELECTRONIC ARTS / GLU MOBILE
Creating a competitive experience for foodies
CROWDSTAR
Converting real-world fashion into a content pipeline
PROJECT
Turning a nature walk into a collection experience
GLU MOBILE
Rapid prototyping multiple game concepts
MY DESIGN PRINCIPALS
Tell a Story
Even the most routine task can feel engaging if users understand the stakes and feel accomplished upon completion.
Cherish Your Team
No one designs in a vacuum. Value the people around you, communicate clearly, disagree respectfully, and have fun along the way.
Stay Curious
Learning is a never-ending expedition. Become a student of your users. Prototype new ideas. Explore new tools and tech.
About
Hello! I’m George. I take products from zero to launch, with everything in-between.
FEATURED WORK
DORIAN
Creating a goal system to drive deeper fan engagement with UGC games
DORIAN
Adding an agentic AI layer to a web-based creator tool
ELECTRONIC ARTS / GLU MOBILE
Creating a competitive experience for foodies
CROWDSTAR
Converting real-world fashion into a content pipeline
PROJECT
Turning a nature walk into a collection experience
GLU MOBILE
Rapid prototyping multiple game concepts
MY DESIGN PRINCIPALS
Tell a Story
Even the most routine task can feel engaging if users understand the stakes and feel accomplished upon completion.
Learn Forever
Learning is a never-ending expedition. Become a student of your users. Prototype new ideas. Explore new tools and tech.
Cherish Your Team
No one designs in a vacuum. Value the people around you, communicate clearly, disagree respectfully, and have fun along the way.
George Rodgers
About
Hello! I’m George. I take products from zero to launch, with everything in-between.
FEATURED WORK
DORIAN
Creating a goal system to drive deeper fan engagement with UGC games
DORIAN
Adding an agentic AI layer to a web-based creator tool
ELECTRONIC ARTS / GLU MOBILE
Creating a competitive experience for foodies
CROWDSTAR
Converting real-world fashion into a content pipeline
PROJECT
Turning a nature walk into a collection experience
GLU MOBILE
Rapid prototyping multiple game concepts
MY DESIGN PRINCIPALS
Tell a Story
Even the most routine task can feel engaging if users understand the stakes and feel accomplished upon completion.
Forever Learn
Learning is a never-ending expedition. Become a student of your users. Prototype new ideas. Explore new tools and tech.
Cherish Your Team
No one designs in a vacuum. Value the people around you, communicate clearly, disagree respectfully, and have fun along the way.
George Rodgers
About